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The Willows Blog

What Defines Great Service When it Comes to Hiring a Venue?

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An event is, by its definition, important. Accurately reflecting the significance of an event is the product of meticulous planning and making the right choices in terms of venue, location and atmosphere.

When taking the time to plan your event, it can often be easy to make the wrong choice with the right intention.

This is because planning an event is, in its own right, a stressful process. Often this process is more stressful than it needs to be but can be overwhelming nonetheless.


Learning to understand the metrics of good service, and being able to filter your options into a more manageable list of choices is a key part of making your life easier, and your event more successful. 




‘Good’ & ‘Bad’ Service

Quality is a subjective metric, but there are still universal truths that separate good venues from bad ones.

Putting aside obvious factors, being specific is actually a vital tool when it comes to separating the venue that is right for your needs, from the ones that aren’t.


Before you begin planning, take the time to clearly define your needs. For example, if you’re planning your dream wedding, you may have specific facilities in mind. If this is the case, separating a ‘good’ and ‘bad’ option could be a very individualistic process.

This is the key takeaway, as you’ll want to the find the venue that’s right for you, even if it might not necessarily be the right venue for others.

Being clear about what you’re looking for is the best tool at your disposal, as it will allow you to host your event in a way that matches what you’ve envisioned.


Objective Quality

As mentioned, there are of course objective qualities that rule out certain venues.

A venue’s reputation is a key way to ascertain the quality of its services from the point of view of the general public.

While the criteria that the venue has been assessed on may not reflect your specific needs, public consensus can still help to eliminate the ‘bottom of the barrel’ venues. Additionally, venues with proud reputations can instil a sense of trust that will make selecting a venue much less stressful. 


Common Criteria

While these criteria may not necessarily be important to you, Two common criteria that many believe separate a good event from a bad one are:


An event could be perfect, but if hosted in the middle of nowhere most of your guests will not attend. This may seem obvious, but accessibility is far more than just picking a nearby location.

A good venue is not just nearby, it’s easy to travel to.

This means that you should consider if the venue is near roads and public transportation. Additionally, if you have domestic or international guests in attendance, consider if there are nearby accommodation options such as hotels.


Generally speaking, atmosphere refers to the mood of the event or occasion. Matching this mood to the type of event you're organising is a large factor in its success.

For example, consider the different ways that a wedding, a corporate mixer, and a funeral should make you feel.

Reflecting the event’s atmosphere is a key part of why quality is such a hard concept to define. Your event’s needs will the change the criteria that separate ‘good’ and ‘bad’ venues.

That’s why selecting a venue that is flexible is generally a safe bet. Additionally, you should inquire as to how the venue will be able to match what you have in mind, and if they have experience in doing so.


The Willows

The Willows is a Melbourne-based event venue that boasts a proud reputation in Australia.

The venue’s location is near the CBD, making it a prime choice for anyone looking to ensure their event is easy to access and near public transportation and commercial accommodation.

Additionally, The Willows has flexible service offerings that ensure the dedicated team are able to help host your event exactly as you intend.

Contact us today for more information about how we can meet your specific quality criteria.

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